REGULATORY FOCUS: FEED REGULATIONS

🔍 Sarasvet Regulatory Focus : February 2026 | Part 2

Are your “complementary feed” claims really compliant in Europe? 🧐 

In the EU, complementary feeds for animals are clearly defined and regulated - yet this is still a frequent source of mistakes in marketing and packaging. 

📜 Key regulatory anchors to remember: 

• Regulation (EC) No 767/2009 defines complementary feed and governs labelling and claims
• No marketing authorisation is required, but full regulatory compliance is mandatory
• Claims must remain nutritional: medicinal or preventive claims are prohibited
• Authorised additives only, under Regulation (EC) No 1831/2003
• Specific limits apply to minerals and trace elements (e.g. Regulation (EU) 2020/354)

 ⚠️ Why this matters for animal health SMEs

A single word can lead to: 

• regulatory challenges
• forced label changes
• or product reclassification

 🎯 Take-home message

In animal health, what you say is as critical as what you develop.

Strong claims are possible, when science, strategy and regulation speak the same language.